Amar brings invaluable insights and expertise to our journey. As former CEO and co-founder of Wayve, an autonomous driving unicorn from the UK, Amar was instrumental in raising $40 million and assembling a team of 60 world-class engineers to develop an end-to-end machine learning stack for self-driving cars. 

Before venturing into entrepreneurship, Amar was a Quantitative Strategist at Goldman Sachs and completed his PhD in Machine Learning at the University of Cambridge under the supervision of Prof Zoubin Ghahramani and Prof Yoshua Bengio, the 2018 Turing Award winner.

Amar's deep understanding of machine learning, combined with his experience in scaling a company from its inception to Series A, makes him an exceptional addition to our advisory team.

Amar Shah

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Arnoud Balhuizen is a former Chief Commercial Officer (CCO) at BHP Group Plc with over 25 years of experience in the mining industry. His extensive knowledge spans commodity value chains, economic analysis, capital allocation, and risk management. Most recently he was elected to the Board of Teck Resources ($23 Billion market cap) in April 2023. He is a member of the Audit, Safety & Sustainability and Technical Committees. 

As an accomplished business leader, angel investor, and advisor in mining technology, Arnoud has made a significant impact in startups like Earth AI. His expertise in supporting new businesses and founders is an invaluable asset to our team, poised to contribute to our continued growth and success.

Arnoud Balhuizen

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Elmar Leiblein is a seasoned executive with an impressive 40-year track record in the mining industry, including 30 years in management positions. As a former C-level executive at ThyssenKrupp Mining, Elmar has gained extensive experience in global machine and plant engineering, leading business units in world-renowned companies.

Today, Elmar focuses on leveraging his expertise and global industry network to create connections and opportunities for companies worldwide. As a trusted advisor and board member, he provides guidance to organizations operating on a global scale, demonstrating his commitment to fostering growth and success across various industries.

Elmar Leiblein

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Roby Stancel is a leading advisor to the mining industry, with a wealth of experience in connecting design thinking innovation and business strategy. As a partner at VCI, he has developed technology roadmaps, strategy, and cultural transformations for mining houses worth over $750 billion, including BHP, Rio, Vale, South32, and more.

Throughout his career, Roby has managed the technology strategy and roadmap for ATIC, the world's largest technology innovation consortium in mining, with over 150 partner companies. As a member of IDEO's global executive committee, he played a crucial role in the invention of Design Thinking. Roby also held the position of Head of Product Development and Design at Nanosolar, an early unicorn and the best-funded startup of its time.

Roby serves on several boards and committees, such as the technology advisory board at Sibanye Stillwater, the investment committee at Stanford Alumni Ventures/Spike, and the startup jury of the EU's EIT Raw Materials. As an angel investor and board member, he supports startups in various countries, including Canada, the US, UK, EU, Switzerland, South Africa, and Australia.

With his extensive experience and industry network, Roby is well-positioned to provide invaluable product roadmap sparring and support.

Roby Stancel

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EF invests in high-potential individuals to help them meet their co-founder, develop their ideas and secure funding from leading investors in the shortest possible time.

EF has built over 500 companies from scratch; have over 3000 alumni worldwide; and their portfolio is valued at >$10bn.

EF companies include Tractable (Computer Vision, currently valued at $1bn as of June 2021), Magic Pony Technology (AI, acquired by Twitter for a reported $150m), Represent (social commerce, acquired by CustomInk)

Entrepreneur First

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Responsible for fundraising, commercialization & operations

+3 years of experience in tech investment banking, led +10 B2B SaaS transactions, worked and studied in 5 countries

MSc Management & Finance from UCL and BSc from Tilburg Unversity & Peking University

Maximilian Rolf

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Responsibilities for Product development & Talent Management

+6 years of experience in autonomous driving at Mercedes Benz & ZF, working on: 
• Imaging Radar Perception
• Solid State Lidar Perception
• Sensor Fusion
• Machine Learning

Lead tech team of +120 students at driverless formula student

MSc Autonomous Driving/Robotics, Stuttgart University

Bjarne Johannsen

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Responsible for a seamless integration of sensor, compute, & software

8 years at Continental, one of the largest Tier 1 suppliers in the world, specialized in embedded software

Expert in safety/security certified production software for automotive

Marko Bausch

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Robotic Navigation Engineer

4 years of experience at Mercedes Benz, MSc Robotics at TUM



Patrick Madlindl

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Google for AI Startups

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Newlab

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CDL-Oxford AI

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Prospect Innovation

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EIT Raw Materials

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Investitionsbank Berlin

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Nvidia Inception

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Hermann Paus Maschinenfabrik GmbH

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sensmore

sensmore is an AI Automation 2.0 software company based in Berlin, Germany, leveraging novel radar technology and artificial intelligence to solve automation challenges for heavy machinery in even the most severe conditions in contrast to vision-based systems.

Our plug-and-play, vehicle-agnostic software is deployable across mining, quarries, and adjacent sectors, enhancing safety and boosting production insights to increase productivity, cut costs, and lower emissions.

Our team consists of autonomous driving and radar software experts with experience from leading automotive players (Mercedes Benz, ZF, & Continental).

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We are backed by a line-up of top-tier investors and mining industry veterans, including Entrepreneur First (world's leading talent investor); Amar Shah (Co-founder Wayve, AV 2.0 unicorn); Arnoud Balhuizen (ex c-level BHP Group, board member Teck Resources); Elmar Leiblein (ex c-level ThyssenKrupp Mining); Roby Stancel (leading advisor to mining industry).

sensmore is further funded by the European Union's EIT Raw Material Institute, Investitionsbank Berlin, and supported by Newlab's Prospect Mining Studio in New York City, CDL Oxford AI Stream, as well as selected by the German AI Startup Landscape 2023.

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